Trident Learning

This course is designed to enhance the practical skills of the trainees by applying research based decisions to well defined instructional or operational problems.

Traditionally, the practicum has been seen as an invaluable and integral component of teacher education programmes. This practice teaching experience is intended to provide trainees with the opportunity to see the relevance of their academic knowledge, by applying their practical skills in a learning environment, under the guidance of an effective supervisor/mentor.
The rationale for integrating theoretical knowledge with practical skills is consistent with the objectives, of the project/practicum; however, the traditional model is modified to include an applied research component. The reason for the change is to recognize the fact that the current trainees have many years of classroom experience.

In this study of visual communication; students work on concept development, typography, layout and general graphic techniques, and apply the principles of design to a series of projects that combine type and image.

PACKAGING

The design and production of a variety of two-dimensional, printed matter and an examination of materials and processes as they relate to the manipulation of forms for packaging, with emphasis on conceptual thinking as it relates to creative solutions.

Packaging Design

This course will focus on introducing the principles of packaging design. Students will be exposed to the marketing, environmental and legal issues that impact the design of packaging. They will also gain an understanding of universal design principles and concepts, through the exploration of case studies, class projects and field research. Issues specific to package design such as display environment, 3D form and consumer relationships are presented through lecture, case study and individual projects. The course will involve the construction of models, graphic solutions and the execution of final prototypes.

Objectives

1. To gain an understanding and appreciation of packaging design terminology and history.
2. To develop an understanding of the design process for multi-plane volumes and the procedures of package and carton construction.
3. To experience the dynamics of designing for point-of-purchase advertising.
4. To discover the procedures and limitations in designing for a particular product: safety, aesthetics, marketing potential, ‘machinability’, and construction.
5. To be aware of the demands made on packaging as they relate to branding, marketing, environmental, safety and cost requirements